In 2017, it was estimated that 26,300 Canadian women were diagnosed with breast cancer and on average, 13 Canadian women died from the disease each day. The Canadian Cancer Society (CCS) is the largest national charitable funder of breast cancer research in Canada and has invested more than $200 million in breast cancer research over the past 10 years.
A longstanding and committed contributor to the breast cancer cause, Kruger Products L.P. has supported the Canadian Breast Cancer Foundation (CBCF), now known as the Canadian Cancer Society (CCS) since 2004, and is currently one of the top five national partners supporting the breast cancer cause at CCS.
Every year Kruger Products L.P. creates a fashion show featuring the work of designers from all across Canada who each make a dress made 90% or more out of bathroom tissue in order to help raise money for CCS. This year, I was one of the few designers chosen to be apart of this event.
Designers are each given a theme used as a guideline to help inspire and unify their varying designs. This year’s theme was great designer legends. Some of the designers chosen to draw inspiration from were Dior, Valentino, and McQueen. I however, chose one of my more recent favourites, Balmain.
Balmain is known for its' impeccable craftsmanship including embroidered fabrics, and couture beading techniques. These elements became the focus to my design when asked by Kruger to make a dress made almost entirely out of bathroom tissue inspired by the designer of my choice.
As a surface designer by trade, manipulating and creating new fabrics through texture, embellishments and dye techniques is as important to me in terms of the design process as the structure/shape of the garment itself. The design I chose to create was fairly simple in terms of silhouette and size, however the execution of the pattern-work, bead work, and embellishment techniques were essential.
When studying Balmain for this piece, I noticed a checkered pattern that I see in a lot of Olivier Rousteing designs. I wanted to incorporate this pattern into my own design to pay homage to the great design house. I used silver and pink sequence as accent details to make the pattern pop and to bring awareness to those who are fighting and who have survived and or lost their battle with breast cancer.